Poster
The Italian Way of Making Good Business Plans
Every project starts with two Spritz and a sunny afternoon.
Two Aperol Spritz, or Campari if the weather has turned. Some crisps opened the day before, a cigarette.
Shot in black and white with the Spritz left burning orange, the poster borrows the language of old Italian village streets to make a point about a very modern habit. The best ideas are the ones born unhurried, over something orange and slightly too strong.
The digital file is offered for an espresso, a spritz, or a Margherita... pay what feels right. Printed copies are made to order; price depends on size and shipping, to be confirmed by email.